When Microsoft recently entered the US digital personal finance industry with its Money in the Excel productthe gloves were off, so to speak, with more major players pushing into a space that was pretty much pioneered by startups, fintechs, and neo-banks.
So it continues to be as we learn from recent Ranking of personal finance app providers.
The Top 5
Stability has been the hallmark of PYMNT Ranking of personal finance app providers since its creation. That suits a category that, for all the dazzling app-based and artificial intelligence (AI) value it offers, is underpinned by the financial goals and aspirations of Americans through what’s shaping up to be the worst. unique economic event in the United States. the story.
Personal finance app users are craving consistency this summer, and vendors are delivering.
At No. 1 once again is Robin Hoodwhose Evaluation exploded to $8.3 billion in early May on an uptick from COVID-19 and a $280 million funding round backed by Sequoia Capital. No change either in place of n°2, still occupied by the American challenger bank Carillon, which helped customers with cash advances on government stimulus payments. No. 3 was and is Stashin which LendingTree sunk $80 million end of April. Albert Save and spend smarter retains its No. 4 position with a popular financial advisory component.
The Top 5 most recent surprises Ranking of personal finance app providers is a neo-bank Fluent, entering the Top 5 at No. 5 thanks to its mobile banking app and Visa debit card. Current gain pushed strong performance tassels in the No. 6 position this month.
